ClearWay Minnesota is presenting a new webinar series in July, August and September 2020. As a life-limited organization that will close down next year, much of our research and programmatic work is coming to an end. We would like to take this opportunity to highlight our work by offering free webinars. Recordings and slides from previous presentations in the series are posted at the bottom of this page.

The topics are:

Nineteen Years of Helping Minnesotans Quit
Presented by Randi Lachter, M.P.H, Director of Tobacco Treatment Programs
July 29 at Noon CST

Strategies for helping people quit commercial tobacco have changed over the past 19 years, from a focus solely on treatment delivery to a comprehensive, population-based approach that better fit commercial tobacco users’ needs and included treatment, systems change, community engagement and policy. This webinar will provide a brief history of that evolution, discuss how we implemented this approach and report how we measured our impact. Lessons learned will also be discussed.

Register now

LAAMPP Institute: Advocacy Leadership Beyond the Fellowship
Presented by CoCo Villaluz, Associate Director of Health Equity Programs, with Ani Ryan Koch, Vayong Moua and Sandy Johnson
August 19 at Noon CST

The Leadership and Advocacy Institute to Advance Minnesota’s Parity for Priority Populations (LAAMPP) is a cross-cultural leadership program designed to build the capacity of Minnesota’s priority populations to effectively respond to tobacco control and health justice issues. Priority populations are defined here as the Black (African and African American), American Indian, Asian American and Pacific Islander, Latinx, and Lesbian, Gay, Bisexual, Transgender and Queer (LGBTQ) communities. Historically, priority populations have been underrepresented within the mainstream tobacco control movement and are disproportionately impacted by commercial tobacco. Former LAAMPP Fellows and Coaches will highlight lessons learned during their fellowship to their work they are currently doing now. Highlights from their cohorts and policy successes will be shared.

Register now

Webinar access information will be provided to those who have registered prior to the Webinar date.

UPCOMING WEBINARS

Learnings from 10+ Years of Funding Local Policy Grants
Presented by Alexis Bylander, M.S., Senior Public Affairs Manager
September 17, 2020 at Noon CST

Marketing Evolution in Tobacco Control
Presented by Mike Sheldon, Director of Marketing
September 23, 2020 at Noon CST

PREVIOUS WEBINARS

Operation Impact: How to Set Goals, Measure Change and Leave a Legacy

Ann St. Claire, M.P.H, Director of Evaluation and Survey Research
Presented July 16, 2020

ClearWay Minnesota was challenged to address the harms of tobacco on the people of Minnesota over 25 years with $200 million. As a life-limited organization, we have saved Minnesota thousands of lives and billions of dollars. In this webinar, we will highlight key steps ClearWay Minnesota took to set long-term goals, monitor progress and ultimately leave a legacy of change. These strategies can be useful to other organizations or initiatives seeking to define success and achieve meaningful impact.

Slides
Video

Today, Minnesotans for a Smoke-Free Generation, a coalition of 60-plus organizations co-chaired by ClearWay Minnesota, released the following statement on the recent legal action against the U.S. Food & Drug Administration:

Ending Menthol Tobacco Sales Will Protect the Health and Lives of African Americans

Minnesotans for a Smoke-Free Generation Urges Local, State and Federal Action to Prohibit the Sale of Menthol and All Flavored Tobacco Products

This week, the African American Tobacco Control Leadership Council (AATCLC) and Action on Smoking and Health (ASH) announced a joint complaint against the U.S. Food and Drug Administration (FDA) to compel the FDA to ban the sale of menthol tobacco products. Minnesotans for a Smoke-Free Generation supports this bold action and urges all levels of government to protect the health and lives of African Americans by ending the sale of menthol tobacco products.

African Americans are unjustly affected by the addiction, death and disease associated with menthol tobacco use – a result of decades of targeting by the tobacco industry. Since 2010, menthol has been the only flavor of cigarette allowed on the U.S. marketplace, despite conclusive evidence that menthol tobacco causes great harm, especially among African Americans.

In announcing their lawsuit, national partners said:

“We stand before you today to announce that we are suing the United States Food and Drug Administration for their failure to implement public health policy that protects the health and welfare of African Americans with respect to menthol cigarettes,” said Carol McGruder, founding member and Co-Chair of the AATCLC. “Our mission is to save the 45,000 Black lives lost each year from tobacco-induced diseases and we have resolutely pursed that mission since our inception.”

“By continuing to delay, the FDA and the U.S. government are failing to protect the health of U.S. citizens, particularly African Americans, and the U.S. is also falling behind the global trend as countries around the world are increasingly banning menthol,” said Kelsey Romeo-Stuppy, Managing Attorney at ASH.

Minnesotans for a Smoke-Free Generation, a coalition of more than 60 organizations that share a common goal of reducing youth smoking and ending tobacco’s harm for good, supports action to end the sale of flavored tobacco products – especially menthol products. The coalition is working to pass bold flavored tobacco restrictions in local communities and in the State Legislature. The current focus on Black lives and Black health – as well as the COVID-19 pandemic – adds urgency to these efforts.

“Prohibiting menthol tobacco products is one of the biggest steps we can take to improve the health and livelihood of Black people,” said LaTrisha Vetaw, Health Policy and Advocacy Manager for NorthPoint Health & Wellness Center and Co-Chair of the Menthol Coalition. “As we celebrate Juneteenth, let’s channel our energy toward protecting our Black brothers and sisters from menthol tobacco and a lifetime of addiction and suffering. The tobacco industry has targeted African Americans for far too long, and we can take that tool away by eliminating menthol tobacco products.”

Despite all Minnesota’s progress to reduce smoking among youth and adults, smoking remains the leading cause of preventable death and disease. Menthol flavoring makes it easier for kids to start smoking and harder for adults to quit. Fourteen percent of Minnesota adults still smoke and every year smoking kills more than 6,300 Minnesotans and costs residents over $7 billion in health care and lost productivity. The burden of tobacco use and disease remains unconscionably high in diverse communities, in large part because menthol tobacco products have been heavily marketed toward African Americans, LGBTQ, youth and other priority populations. Among African American smokers, 88 percent smoke menthol, compared to 22 percent of white smokers.

The FDA’s refusal to include menthol tobacco in its flavor ban is exacerbating these disparities and costing precious lives. Research estimates that if menthol had been banned in 2010 when all other flavors were disallowed, by 2050 there would be a 10 percent reduction in overall smoking prevalence and up to 633,252 lives would be saved, a third of whom would be African Americans.

In the absence of federal action, states and local governments have stepped up to protect their residents from menthol tobacco and other flavored products. Earlier this week, the City of Edina passed a policy to prohibit the sale of all flavored tobacco products. Edina is the fifth Minnesota community to completely prohibit the sale of all flavored tobacco products – joining Golden Valley, Mendota Heights, Lilydale and Arden Hills. In total, 16 Minnesota communities have restricted flavored tobacco products in some form including major cities – St. Paul, Minneapolis and Duluth – that restrict where menthol cigarettes can be sold.

Tobacco companies have shown that they will fight tooth and nail to block progress to protect residents from menthol tobacco. Just this week, Big Tobacco filed a suit against the City of Edina for passing a bold public health policy that prohibits menthol tobacco sales to save lives and reduce tobacco-related health disparities.

At the State Capitol, a bill to end the sale of all flavored tobacco products in Minnesota made significant progress in the House this session. The bill (HF3032), chief authored by Representative Laurie Halverson (DFL-Eagan), passed two committees and was ready for a House floor vote when the Legislature shifted its focus to the COVID-19 pandemic.

Ending flavored tobacco sales is extremely popular among Minnesotans. A recent statewide poll found that 74 percent of Minnesotans support prohibiting the sales of all flavored tobacco products, including menthol cigarettes. Support for this policy was high across demographics and regions, including among African Americans (77 percent support) and rural residents (81 percent support).

The time is now to unite against an industry that has profited off of addiction and disease disproportionately borne by African Americans and other marginalized communities. Minnesotans for a Smoke-Free Generation is grateful for lawmakers, advocates and partner organizations that have stood up to Big Tobacco and pushed for bold action against menthol tobacco.

Fact Sheet: Prohibit the Sale of All Flavored Tobacco Products

About Minnesotans for a Smoke-Free Generation

Minnesotans for a Smoke-Free Generation is a coalition of more than 60 organizations that share a common goal of saving Minnesota youth from a lifetime of addiction to tobacco. The coalition supports policies that reduce youth smoking and nicotine addiction, including increasing tobacco prices, raising the tobacco sale age to 21, limiting access to candy-, fruit- and menthol-flavored tobacco, and funding tobacco prevention and cessation programs.

 

Partners include: The African American Leadership Forum, Allina Health, Allina Health | Aetna, American Cancer Society Cancer Action Network, American Heart Association, American Lung Association in Minnesota, Apple Tree Dental, Association for Nonsmokers – Minnesota, Aurora/St. Anthony Neighborhood Development Corporation, Becker County Energized, Blue Cross and Blue Shield of Minnesota, A Breath of Hope Lung Foundation, Cancer Legal Care, CentraCare, Children’s Defense Fund-MN, Children’s Minnesota, ClearWay Minnesota^SM, Comunidades Latinas Unidas En Servicio – CLUES, Dodge County Public Health, Education Minnesota, Essentia Health, Gillette Children’s Specialty Healthcare, A Healthier Southwest, HealthPartners, Hennepin Healthcare, Horizon Public Health, Indigenous Peoples Task Force, ISAIAH, JustUs Health, LAAMPP Alumni, Lake Region Healthcare, Local Public Health Association of Minnesota, LPCFC – Lincoln Park Children and Families Collaborative, March of Dimes, Masonic Cancer Center – University of Minnesota, Mayo Clinic, Medica, Meeker McLeod Sibley Community Health Services, Minnesota Academy of Family Physicians, Minnesota Association of Community Health Centers, Minnesota Cancer Alliance, Minnesota Council of Health Plans, Minnesota Dental Association, MHA – Minnesota Hospital Association, Minnesota Medical Association, Minnesota Nurses Association, Minnesota Oral Health Coalition, Minnesota Public Health Association, MNAAP – Minnesota Chapter of the American Academy of Pediatrics, ModelCities, NAMI Minnesota, North Memorial Health, NorthPoint Health & Wellness, Olmsted Medical Center, Open Cities Health Center, PartnerSHIP 4 Health, Perham Health & Living, Preventing Tobacco Addiction Foundation, SEIU Healthcare Minnesota, ShiftMN, St. Paul Area Chamber of Commerce, Steele County Public Health, Tobacco-Free Alliance, Twin Cities Medical Society, UCare, Vision In Living Life – Change is Possible, WellShare International and Zumbro Valley Medical Society. Find out more at: smokefreegenmn.org.

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Today marks the last day of QUITPLAN® Services, a free counseling service that has helped over 195,000 Minnesotans in their efforts to quit tobacco. Starting April 1, an exciting new chapter begins with the launch of Quit Partner, which will continue to ensure free help is available to Minnesotans who want to quit smoking, vaping, chewing or using other commercial tobacco products. Since 2001, ClearWay Minnesota has provided QUITPLAN Services with funding from the 1998 tobacco settlement. As a life-limited organization, ClearWay Minnesota will sunset in 2021, which is why QUITPLAN Services will stop accepting new enrollees after March 31, 2020. Participants currently enrolled in QUITPLAN Services will be able to continue and finish their program. In 2019, the Minnesota Legislature provided funding for the Minnesota Department of Health to create Quit Partner, a new statewide commercial tobacco cessation program. ClearWay and the Minnesota Department of Health have worked to ensure a smooth transition from QUITPLAN Services to Quit Partner, with no interruption of services. Moving forward, Quit Partner will provide an array of services to help Minnesotans quit tobacco, including personalized coaching, email and text support, educational materials and quit medication (nicotine patches, gum or lozenges) delivered by mail. In addition, Quit Partner offers specialized programs to serve people with mental illnesses or substance use disorders, American Indian communities (aiquit.com), pregnant and post-partum women and youth under the age of 18 (mylifemyquit.com). All Quit Partner programs are supported by National Jewish Health. Tobacco use is still the leading preventable cause of death, disease and disability in Minnesota, killing over 6,300 Minnesotans every year and costing the state $3.2 billion annually in medical costs. Most people who smoke want to quit – and using coaching and medication together can more than double a person’s chance of successfully quitting. For information or to enroll in Quit Partner, contact 1-800-QUIT-NOW or visit quitpartnermn.com.

Responding to COVID-19: There is no question we are in the midst of a pandemic of unknown proportions. Responding to COVID-19 is of utmost urgency. Evidence suggests that, since smoking is harmful to the lungs, smokers who are exposed to the virus are likely to have more severe problems than nonsmokers. It is more important than ever for tobacco users to have access to resources to help them quit, so they may possibly reduce their risk of serious complications if exposed to the virus. Free help is available through QuitPartnerMN.com or 1-800-QUIT-NOW (beginning April 1).

ClearWay Minnesota and the Center for Prevention at Blue Cross and Blue Shield of Minnesota are pleased to share a case study focused on the implementation of menthol tobacco sales restrictions in Minneapolis, St. Paul, Duluth and Falcon Heights. The full report is available here.

Since the implementation of ordinances restricting the sale of menthol tobacco products to adult-only stores, the cities of Minneapolis, St. Paul, Duluth and Falcon Heights have substantially reduced the number of outlets where menthol tobacco products can be sold. All but Falcon Heights experienced challenges from tobacco retailer attempts to circumvent the ordinances. In response, cities and advocates have examined the original ordinances and implementation processes to improve compliance. This work is ongoing as cities and tobacco control advocates continue to monitor implementation to ensure the ordinances achieve the goal of reducing access to menthol tobacco products in their communities. We hope this case study will provide useful insights and recommendations that may benefit advocates in other cities who hope to reduce menthol-related harms in their community.

This implementation case study follows the series of case studies released in February 2019 which focused of the passage of the policies in Minneapolis, St. Paul and Duluth, found here.