The campaign shows Minnesotans that tobacco is still an urgent problem in our state. Three new TV ads, the interactive website www.stillaproblem.com and other campaign elements ask Minnesotans to remember that smoking kills more people than alcohol, murders, car accidents, AIDS, illegal drugs and suicide combined.
New research shows the price of tobacco is the largest driver of smoking declines in Minnesota. A study in the American Journal of Preventive Medicine found that adult smoking has fallen 29 percent in Minnesota since 1993. Price increases accounted for 43 percent of that drop, with smoke-free policies, media campaigns, youth access laws and quit-smoking services responsible for the rest.
The study was authored by ClearWay Minnesota’s Dr. Raymond Boyle and Dr. David Levy of Georgetown University.Learn More
Currently, 49 colleges and universities in Minnesota are tobacco-free, representing a growing national trend. Tobacco-free campuses prohibit tobacco use in academic buildings, campus housing, school vehicles, outdoor spaces and parking lots.
Ninety-nine percent of smokers started using tobacco before they turned 26 so if we can help students make it throughout college without starting to smoke, there is a good chance they never will. Additionally, tobacco-free campuses prepare students to enter a competitive workforce that is largely tobacco-free.
We’ve created the following video to promote campuses around the state that have embraced this new healthy trend and to motivate the remaining schools to do the same.News